Donna Jackson
Designer | Project Manager | Strategist

EMPLOYMENT/CLIENTS

January 2010 – present | DMJStudio – Detroit, MI | Freelance Consultant 

  • Analyze brand position in the visual art market

  • Translate brand strategies into brand plans, brand positioning for clients

  • Support creative development of visual components for individual artists and organizations’ brands and their usage in print, digital, and in brick and mortar platforms

  • Monitor trends, research markets, and competitors activities

  • Responsible for the development and the maintaining of clients’ visual identities

  • Maintenance of the studio and clients’ web sites

  • Analyze brand position in the visual arts market

  • Create and develop art-focused projects for public display and engagement

  • Responsible for project development and strategic planning for the studio and its projects

  • Provide workshops and support for artists in branding, marketing, and promotional procedures

  • Curate fine art exhibitions for local galleries, public spaces, and the online community

  • Manage studio team that includes administrative assistants, curators, and volunteers

April 2020 – present | Belle Detroit Creative Agency – Detroit, MI | Instructor

  • Web site and graphic design instructor

April 2019 – present | Kerr-Russell Attorney and Counselors – Detroit, MI | SEO and Social Media Management

  • SEO support of website and social media

  • Development of digital ads

November 2018 – September 2019 | Focus Hope – Detroit, MI | Creative Director

  • Provide project management and design support for special projects and events.

  • Web and graphic design support for special projects and events

July 2018 – March 2020 | Integrity Shows – Detroit, MI | Design and Project Management

  • Provide support at festivals and events hosted and created by the organization

  • Attend community meetings and present at community meetings as a representative of the organization

  • Liaison for organization and art community

  • Create visual components for marketing events hosted by the organization

  • Provide logo design for client’s art fairs and events

  • Logistical and project management support for events

October 2017 – September 2018 | Houston Public Library  – Virtual | Branding Consultant

  • Analyze brand position in the public library market

  • Translate brand strategies into brand plans, brand positioning

  • Support creative development of visual components of the HPL brand and their usage in print,
    electronic and in library locations

  • Monitor trends, research markets, and competitors activities

November 2014 – October 2017 | Houston Public Library – Houston TX | Branding Coordinator

  • Analyze brand position in the public library market

  • Translate brand strategies into brand plans, brand positioning

  • Lead creative development of visual components of HPL brand and their usage in print, electronic and
    in library locations

  • Monitor trends, research markets, and competitors activities

  • Oversee marketing and advertising activities to ensure consistency with messaging

  • Project lead on major campaigns

October 2010 – November 2014 | Houston Public Library - Virtual | Freelance Brand Consultant and Designer 

  • Responsible for the development and the maintaining of organization visual identity

  • Develop and design special project marketing materials for the director of the library and the leadership team

  • Responsible for print and design schedules and timelines for the department

  • Work closely with internal and external clients throughout the project creation process

  • Maintenance of the web site

November 2006 – October 2010 | Houston Public Library – Houston TX | Branding and Design Manager

  • Responsible for the development and the maintaining of organization visual identity   

  • Develop and design special project marketing materials for the leadership team 

  • Manage library’s graphic and print department

  • Responsible for print and design schedules and timelines for the department

  • Work closely with internal and external clients throughout the project creation process

  • Appoint printing and web vendors to given projects

  • Maintenance of the web site

November 2004 – 2006 | Detroit Public Library – Detroit, MI | Graphic Design and Publications Manager

  • Responsible for the visual direction of all marketing materials

  • Develop and design special project marketing materials for the leadership team     

  • Manage graphics and publications department as well as the print shop

  • Responsible for print and design schedules and timelines for the department

  • Work closely with internal and external clients throughout the project creation process

  • Appoint printing and other vendors to given projects

  • Daily maintenance of the web site

June 2002 – November 2004 | Detroit Public Library – Detroit, MI | Graphic Designer

  • Designed and developed all marketing materials including brochures, mailers, bookmarks, 

  • flyers, posters, booklets, and presentations

  • Responsible for print and design schedules and timelines for department

  • Responsible for the daily maintenance of the web site

  • Appointed printing and other vendors to given projects

  • Work closely with internal and external clients throughout project creation process

EDUCATION

  • 1993 – 1997 | Western Michigan University Major – Industrial Design

  • 1999 – 2001 | College for Creative Studies Major – Graphic Communications

  • 2021 – 2002 | Western Michigan University Major – Bachelor of Science , University Studies , Minor Engineering and Art

CURRENT AWARD

  • 2020 Notable Woman of Design - Crain’s Detroit Business